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U.S. Open's $10 Million Honey Deuce Cocktail Becomes Iconic Fan Favorite

  • The Honey Deuce, a cocktail featuring vodka, lemonade, and raspberry liqueur, has become a hit at the U.S. Open, generating over $10 million in sales.
  • Its popularity is driven by exclusivity, limited availability during the tournament, and a growing tennis fanbase.
  • The drink's rising demand has led to dedicated bars and merchandise, enhancing its cultural status.